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Chapter One — Attention

Attention is earned through authentic connection, not bought.

Co-Founder & Executive Producer · AfterBuzz TV & Black Hollywood Live · 2009–2019

Helping build AfterBuzz TV from a bedroom into one of the first and largest online streaming entertainment networks taught me that attention is earned through authentic connection — not manufactured through budget. That lesson became the foundation for everything I've built since.

1.2B+Downloads Across the Network
230+Hosts & On-Air Talent
12Producers Managed
100+Hours of Weekly Content
50+Countries Reached
The Challenge

An emerging digital network with no shortage of ambition — and no established playbook.

AfterBuzz TV was a startup media concept with real potential, but it needed structure, strategy, and content that could scale into a loyal audience large enough to attract major entertainment partners.

My Role & Impact

Executive producer, host, and the person who had to make the content operation actually run.

001

Flagship Programming

Created and hosted AfterBuzz Tonite, the network's flagship late-night entertainment show — celebrity interviews, pop culture coverage, industry conversations.

002

Volume at Scale

Produced 100+ hours of original weekly content, and led a team of 12 producers and 230+ on-air hosts across dozens of simultaneous shows.

003

Network Partnerships

Built relationships with major streaming platforms, studios, and television networks — including Netflix, VH1, Oxygen, OWN, and NBCUniversal.

004

Talent Relations

Secured and managed talent across reality TV, music, film, and digital media — booking guests from Love & Hip Hop, Bad Girls Club, The Real World, and major streaming original casts.

Featured Initiatives

A few of the shows and specials this built.

Official Streaming Aftershow

Episode Recaps & Analysis

Hosted and produced the official aftershow for a major streaming original series, with cast and creator interviews and live audience engagement.

Reality TV Franchise Coverage

Love & Hip Hop · Bad Girls Club · Real World

Produced aftershows and reunion specials for popular reality series in partnership with major networks.

AfterBuzz Tonite

Celebrity Interviews · Pop Culture

The network's flagship late-night show featuring celebrities, influencers, and entertainment news.

From the Network

Talent, guests, and the day-to-day of running a content operation.

"Jesse was a driving force behind AfterBuzz TV's growth. His creativity, leadership, and passion helped us build a network that truly connected with audiences worldwide."
Maria Menounos & Kevin Undergaro — Co-Founders, AfterBuzz TV

This is the lesson that started it all.

See how it carried into Bellami Hair, and how everything came together at Next Digital Production.

← Back to My Story Next: Bellami Hair — Chapter Two, Trust →